5 Steps to Effective Content Marketing

Posted on by Dalelorenzo Johnson



In our most recent MarketingExperiments Web clinic replay, Dr. Flint McGlaughlin, Managing Director, MECLABS, presents two case studies of a physicians-only social network that reduced their cost-per-lead by 90% and increased their return visitor lead rate by 197% by moving to a content marketing strategy.

Flint also teaches five steps that marketers can use to create and implement effective content marketing campaigns.

To get free access to the slides Flint uses in this Web clinic, free access to all of the additional on-demand Web clinic replays and learn more about how you can attend one of MarketingExperiments free Web clinics, please visit the link provided http://bit.ly/cYwS8y

Learn more from Flint with a MECLABS online marketing course.
Courses include certification in
• Online Testing
• Value Proposition Development
• Landing Page Optimization
• Email Messaging Optimization
https://MECLABS.com/certification





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